Terry Finn wrote Five of the Top 10 most-aired DRTV commercials in December 2024. He also wrote Six of the Top 50 Long Forms. Terry wrote his first infomercial in 1990 at the dawn of the industry. He has been the creative force behind some of the most iconic and profitable DRTV campaigns over the last 30 years. He personally invented some of the most common best practices utilized by the industry to maximize response and profitability.
Terry continues to define the leading edge in the art and science of performance marketing. Want proof? Take a look at the current most aired DRTV campaigns. A big percentage of them are always written by Terry.
Dozens of the top DRTV marketers and the most successful production companies utilize Terry on a regular basis to write their scripts. The reason so many companies choose Terry is simple: Terry Finn writes winners.
